Privacy Policy

This privacy notice for RA-ESG PLC trading as Best Fixed Rates ("we", "us", or "our") explains how we collect, use, disclose, and protect your personal information when you use our services ("Services"), including when you:

• Visit our website at https://www.bestfixedrates.co.uk or any page that links to this notice.
• Contact us, submit a lead form, ask for a comparison, or engage with our marketing or events.

Questions or concerns? Reading this notice will help you understand your rights and choices. If you do not agree with our policies and practices, please do not use our Services. You can contact us at info@bestfixedrates.co.uk.

SUMMARY OF KEY POINTS

This summary highlights important points. Use the table of contents to find more detail.

• What personal information do we process? We process contact details, enquiry information, and limited technical data. Learn more.
• Sensitive personal information. We do not seek to collect special category data. Learn more.
• Third parties. We receive limited data from analytics, advertising, and lead capture providers. Learn more.
• How we use data. We use data to operate our site, answer enquiries, provide comparisons, improve Services, prevent fraud, and meet legal duties. Learn more.
• Sharing. We share with service providers such as hosting, analytics, and lead tools, and when required by law. Learn more.
• Security. We use organisational and technical measures to protect personal data. Learn more.
• Your rights. UK and EEA users have data protection rights including access, rectification, erasure, restriction, portability, and objection. Learn more.

TABLE OF CONTENTS

1. WHAT INFORMATION DO WE COLLECT
2. HOW DO WE USE YOUR INFORMATION
3. WHAT LEGAL BASES DO WE RELY ON
4. WHEN AND WITH WHOM DO WE SHARE PERSONAL INFORMATION
5. HOW LONG DO WE KEEP YOUR INFORMATION
6. HOW DO WE KEEP YOUR INFORMATION SAFE
7. DO WE COLLECT INFORMATION FROM MINORS
8. YOUR PRIVACY RIGHTS
9. DO NOT TRACK
10. INTERNATIONAL TRANSFERS
11. UPDATES TO THIS NOTICE
12. HOW TO CONTACT US
13. HOW TO EXERCISE YOUR RIGHTS

1. WHAT INFORMATION DO WE COLLECT

Personal information you provide

We collect personal information that you provide when you request information, use comparison tools, sign up to marketing, or contact us. This may include:

• Names and contact details such as email address and phone number
• Investment preferences such as deposit amount, term, and risk appetite
• Messages and notes from your enquiries

Sensitive information. We do not seek special category data. Please do not share health data, political opinions, religious beliefs, or other sensitive data with us.

Information collected automatically

When you visit our website we collect limited technical data for security and performance, such as IP address, device and browser details, pages viewed, time stamps, and referral URLs.

Cookies and similar technologies

We use cookies and similar technologies to make the site work, measure performance, and run marketing. Non essential cookies run only with your consent in line with PECR. You can change your cookie preferences at any time through the cookie banner or your browser settings.

2. HOW DO WE USE YOUR INFORMATION

We use personal information for the following purposes:

• To provide and improve our Services, including comparisons and calculators
• To respond to enquiries and provide customer support
• To send service messages and, with consent or soft opt in where allowed, marketing communications
• To maintain security, prevent fraud, and diagnose issues
• To comply with legal and regulatory obligations
• To analyse and improve site performance and content

3. WHAT LEGAL BASES DO WE RELY ON

Under UK GDPR and, where relevant, EU GDPR we rely on the following legal bases:

• Consent. For non essential cookies, analytics or advertising cookies, and direct marketing where required. You can withdraw consent at any time.
• Performance of a contract. To provide you with requested Services and respond to enquiries.
• Legitimate interests. To operate and improve our Services, prevent fraud, and defend legal rights. We balance these interests against your rights.
• Legal obligation. To comply with laws and regulatory requirements.

4. WHEN AND WITH WHOM DO WE SHARE PERSONAL INFORMATION

We share personal information with trusted service providers who help us run our Services. They can access data only to perform their tasks and must protect it. Typical categories include:

• Hosting and cloud infrastructure
• Website analytics and performance measurement
• Lead capture and form tools, including our lead bot pixel
• Email delivery and customer relationship systems
• Security, fraud prevention, and error monitoring

We may also share information in connection with a business transaction, or when required to meet a legal obligation or to protect rights and safety.

5. HOW LONG DO WE KEEP YOUR INFORMATION

We keep personal information only as long as needed for the purposes set out in this notice or as required by law. Typical retention periods are:

• Enquiries and support records: up to 24 months after last contact
• Marketing contacts: until you opt out or after 24 months of inactivity
• Analytics data: up to 26 months in aggregate form
• Contract and compliance records: up to 6 years

When there is no continuing need, we delete or anonymise the data. If deletion is not possible, we securely store the data and isolate it from further processing until deletion is possible.

6. HOW DO WE KEEP YOUR INFORMATION SAFE

We use a mixture of organisational and technical measures such as access controls, encryption in transit, and regular monitoring. No method is fully secure. Transmission of personal information is at your own risk and you should use a secure environment.

7. DO WE COLLECT INFORMATION FROM MINORS

Our Services are for adults. We do not knowingly collect data from children under 18. If you believe we have collected personal information from a child, contact us at info@bestfixedrates.co.uk and we will delete it.

8. YOUR PRIVACY RIGHTS

If you are in the UK or EEA you can exercise the following rights, subject to limits in law:

• Access to your personal information
• Rectification of inaccurate or incomplete data
• Erasure in certain situations
• Restriction of processing
• Data portability where applicable
• Objection to processing based on legitimate interests or to direct marketing
• Withdrawal of consent where we rely on consent

You can also complain to the UK Information Commissioner's Office at www.ico.org.uk or to your local EEA supervisory authority.

9. DO NOT TRACK

There is no common standard for Do Not Track signals. We do not respond to DNT at this time. You can control cookies through our cookie banner or your browser settings.

10. INTERNATIONAL TRANSFERS

Your information may be transferred outside the UK or EEA. When this happens we use appropriate safeguards such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses, and additional protections where needed.

11. UPDATES TO THIS NOTICE

We may update this notice from time to time. The updated version applies as soon as it is posted and the "Revised" date will change. If we make material changes we may notify you by a prominent notice or direct communication.

12. HOW TO CONTACT US

Data Controller: RA-ESG PLC trading as Best Fixed Rates

71 to 75 Shelton Street, Covent Garden, London, England, WC2H 9JQ

Email: info@bestfixedrates.co.uk

13. HOW TO EXERCISE YOUR RIGHTS

To make a request, contact us at info@bestfixedrates.co.uk. We will respond in accordance with data protection law. For security we may need to verify your identity before acting on your request.

This notice describes how we handle personal information in connection with comparison content. We do not provide financial advice. See our Terms and our Cookie Policy for more information.